Pasta Felicia

For Pasta Felicia, Giuseppe Bonasia crafts a positive, uplifting atmosphere that connects the brand’s green values with everyday family moments. The mood is soft, optimistic and sincere, celebrating the pleasure of sitting at the table together and choosing a product that feels good in every sense.

Shot in Italy for the Italian market, the film was produced by Blackball and directed by Matteo Maggi, bringing an authentic, home-crafted atmosphere to the brand.